Estimating the demand for products or services is crucial for medical device manufacturers considering the dynamism in the market today. Insights into these factors not only help plan for future ...

Fabletics is digitally overhauling its demand planning and forecasting systems to support its growth objectives, according to a Feb. 13 press release. Using Blue Yonder’s supply chain planning ...

Forbes contributors publish independent expert analyses and insights. I cover logistics and supply chain management. While machine learning and artificial intelligence (AI) have been used in supply ...

To drive effective and cost-efficient buyer engagement through demand marketing, marketers must build programs with clear goals tied to business objectives and a long-term campaign theme linked to ...

The processes and tools that help us achieve our goals in supply chain management are ever changing. As technology evolves, the roles and responsibilities for you, the practitioner, evolve as well.

To say it’s difficult to stay ahead of consumer sentiment – and consumer shopping behaviors – in today’s dynamic market, would be an understatement. Just look at the change we’ve seen during the first ...

ANTWERPEN, BELGIUM / ACCESSWIRE / July 30, 2024 / Global biotech and pharmaceutical leader Bayer has successfully completed the worldwide rollout of Unison Planning™, OMP's software. Implementing ...

Prior S&OP planning assumed supply was plentiful, and that forecasting could be done using historical demand. Thus, I realized that at least two special… Preparing supply chains for 2026 in 6 simple ...

Demand planners are kind of like weather forecasters -- they rarely get credit for doing their job correctly, and they're only noticed when they get it wrong. Nevertheless, it's vitally important that ...

If only it were that simple to sell 1.7 billion servings of sugared water a day. But, like just about every big corporation with a complex, global supply chain, Coca-Cola battles constantly to align ...